Knowledge
May 2008
Where do you sit on the Corporate Responsibility continuum?SAS offers a fresh perspective on the challenge of establishing Corporate Responsibility as a source of brand and competitive advantage.
April 2008
Culture-shockThe importance and expectation placed on internal communications and engagement is growing, and interesting tools such as social networks are opening new possibilities and challenges. This breakfast event was designed to provide delegates with invaluable insights into effectively engaging an audience with brand, values and culture at a global and local level.
March 2008
A compass on-campus 2008Following the success of last year’s event, the ‘compass on-campus’ returned in March for the second year running. The event reflected on on-campus activity and trends from the last year, and offered best practice advice about what’s hot and what’s not for 2008 and beyond.
February 2008
The web and social media: Myths, legends & adventuresOver 60 graduate recruitment specialists from various industries attended this breakfast event at the Andaz hotel. Speakers gave original and informed insights into the behaviour of students and graduates in an online environment, looking specifically at how they use the internet in different ways when searching for jobs, and their responses to employer activity online.
December 2007
Brand-shackled?This breakfast event gave an original insight into the thinking, planning and pain that goes into developing campaigns that are innovative enough to shift adverse perceptions amongst students.
December 2007
Creating effective multi-channel experienced hire recruitment strategiesThis breakfast event drew on learnings from experienced senior recruiters who are rapidly evolving their recruitment strategies and tactics.
September 2007
Annual Report Inspiration: Design & WritingA cocktail reception event looking at two equally important aspects of producing an effective Annual Report, with a presentation from one of the world’s leading Annual Report copywriters and a private view of the internationally renowned Graphis Best Designed Annual Reports.
September 2007
An employee-centric guide to employer branding and communicationsA breakfast event designed to provide a succinct, original and informed insight into how organisations can create employee-facing brands and communications that change perceptions, performance and behaviour.
March 2007
A compass on-campusThis event was designed to give delegates an insight into how to develop on-campus promotional and relationship building activity as part of an integrated marketing strategy.
February 2007
Davids, Goliaths and the fight for graduates...A breakfast event to explore the challenges of being a graduate marketing Goliath, and how smaller organisations can compete effectively with these giants.
November 2006
Do's, don'ts, hits, misses and red herrings....This breakfast meeting was designed to give recruiters an original and informed insight into how to develop the most effective graduate website possible.
July 2006
Annual Report Inspiration: WritingThis breakfast meeting was the second event in the SAS Annual Report Inspiration series. It provided invaluable insights into the development and implementation of a better-written Annual Report.
June 2006
Annual Report Inspiration: DesignAs the only UK agency to feature in last year’s prestigious Graphis Annual Report Design Awards in New York, SAS was invited to host the Graphis exhibition in London, the first of its kind in the UK.
April 2006
Effective Corporate Responsibility CommunicationsThis event, hosted by SAS at the Great Eastern Hotel, focused on how to make Corporate Responsibility communications really work, both internally and externally.
March 2006
Graduate marketing, but not as we know itA synopsis of the breakfast event hosted by SAS at The Great Eastern Hotel. It features insights into innovative approaches to attracting the right applicants from Jason Frank of SAS, James Darley of Teach First and Catherine Hepworth of Accenture.
June 2005
Online Accessibility ReportSAS takes online accessibility seriously and believes that websites should be accessible to everyone. We strive to create sites which communicate to all audiences, without compromising on creativity or accessibility.
June 2005
Implementing the Operating Financial ReviewSAS hosted an event devoted to OFR and how best to meet the requirements of the new legislation. Contributors to the event were Tomorrow’s Company, ENTEC, SAS and Greek House Communications.
September 2004
Institutional investors give their views on corporate reportingSAS commissioned specialists RD:IR to find out more about institutional investor corporate reporting needs, issues and expectations.
July 2004
Agency search & selectionBest Practice Paper conducted in association with the Association of Graduate Recruiters, helping employers to select the right agency.
June 2004
Corporate websites - where next?An overview of the event, featuring input from David Bickerton, BP’s head of communications and James Donnan, corporate brand manager at Centrica.